Helping Education Programs with Digital Growth
So much of our day-to-day life is online. Our news is online, many careers are transitioning to online, and our social interactions are online. Now, many of us are seeking online educational programs. The search for these programs is happening online as well. It’s more important than ever to build a strong digital marketing strategy to attract potential students and secure enrollment.
The work of our team has helped foster enrollment for online education programs across the country.
Education Marketing Expertise
Our team of designers, developers, writers, and strategists draw on our diverse experience and skill sets to build your campaigns.
Marketing is not one-size-fits-all. Our team is here to customize a marketing strategy that works for your program and your budget.
Digital Marketing Solutions for Education
SEO for Online Learning
The best online learning programs need to be ranked at the top of search results. This creates instant credibility and visibility for your program. We leverage technical SEO strategies, including keyword diversifying, optimizing content, and repairing broken pages or links, to improve your search rankings.
Education PPC Services
You can practically guarantee that potential students have searched for topics related to your program before. With paid search campaigns, we can help make sure your institution is present when potential students search for topics and keywords related to your programs. Our campaigns lead them from their initial search to your enrollment website.
Social Media Marketing
Build a community and roster of future students with a well-thought-out social media strategy. Your social media pages are a place where you can show the success of your online learning program. You can offer sneak-peaks at lessons, introduce instructors, and more. It’s also a place to build urgency about upcoming admission deadlines and generate leads for future enrollment.
As an online educational program, you are held to a high standard for your website. Your website must be impeccable in terms of usability, responsiveness, load times, and ADA-compliance. We can help you build a site that builds credibility for your brand with high standards for web design principles.
With our reputation management services, you’ll be able to see reviews and recommendations about your program and the conversation on social media. You can read quotes from news and industry publications. In our reports, you'll find a measure of the positive or negative sentiment of each mention and potential reach.